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"title": "Turn Your WordPress.com Blog into a Podcast with Anchor",
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"content": "\n<p>Blogging on WordPress.com is all about sharing your unique voice, and starting today, you can extend that to another platform: Anchor. We previously shared <a href=\"https:\/\/wordpress.com\/blog\/2020\/08\/12\/starting-your-own-podcast\/\">some tips and tricks<\/a> for getting started with a podcast on WordPress.com and are thrilled to share this new option.<\/p>\n\n\n\n<p><a href=\"http:\/\/www.anchor.fm\">Anchor<\/a>, part of the Spotify family, powers 80% of all new podcasts on Spotify, with free tools to easily create, distribute, and monetize, no matter how you record \u2014 including podcasting with your WordPress.com blog!<\/p>\n\n\n\n<p>Creating an Anchor podcast from your site is free and seamless. After all, you\u2019ve already got a whole blog\u2019s worth of written content to use. With Anchor, all that\u2019s left is converting your words into audio, which can be as easy as using your blog to quickly record a text-to-speech version.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><\/iframe><\/span><\/p>\n\n\n\n<h2><strong>Blog-to-podcast benefits<\/strong><\/h2>\n\n\n\n<p>Making a podcast out of your blog breathes new life into the work you\u2019re already doing \u2014 you can make your unique blogging voice actually audible! By converting your blog into a podcast, you\u2019re leveraging the power of audio to grow your brand, audience, and income \u2014 without any extra work. Hundreds of millions of listeners (and counting) consume podcasts every day, and they\u2019re constantly looking for fresh voices and perspectives. Whether you have a built-in WordPress.com audience to bring over or not, an audio extension of your blog means another avenue for exposure \u2014 to your existing followers and new ones. And then there\u2019s monetization: <a href=\"https:\/\/anchor.fm\/sponsorships\">Anchor Sponsorships<\/a> lets you read ads in your own voice during a break in your podcast; <a href=\"https:\/\/blog.anchor.fm\/updates\/listener-support\">Anchor\u2019s Listener Support<\/a> feature, meanwhile, allows your biggest fans to support your work via a recurring monthly donation.<\/p>\n\n\n\n<p>A podcast version of your WordPress.com blog also introduces an entirely different audience to your work, and frees listeners up to do what readers aren\u2019t able to: multitask! There are, of course, many benefits to readers fully immersing themselves in the written content of a blog. But audio enables listeners to consume your work while performing everyday activities, like going for a walk, driving, cooking, relaxing \u2014 or simply exploring something new.<\/p>\n\n\n\n<h2><strong>Let your words do the talking<\/strong><\/h2>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:12px;\"><img width=\"631\" height=\"331\" src=\"https:\/\/lh3.googleusercontent.com\/4wmMxVZ009yWd8k5-3grPiMtFtx3Dxbtm4_2gVrCWp2c3M4CK2ar3a-lVnYDgd7yrCHYNa4pO4W4kCYKy7wgG_7OXhELhS0C4r3-67rwlyzbZtYLZtRPLj8oIl16t8Ot2rHoYFQG\"><br>Connect your site to Anchor and your existing blog posts will import as episode drafts<\/p>\n\n\n\n<p>Your blog can almost literally do the talking for you with direct text-to-speech, similar to an audio transcription of an article. This is a great option for blogs less dependent on top-notch production value and more focused on the content itself \u2014 such as well-researched news, sports, essays, and wellness stories. With text-to-speech conversion, your blog can be podcast-ready in a few minutes.<\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:12px;\"><img width=\"582\" height=\"305\" src=\"https:\/\/lh3.googleusercontent.com\/JN8M1KDT3u-PffnPQ8YE3Efqw8eTq1Dtu7_l_bn5Jb2RE3gNBbg34hVg4jVsSWAQBJgaMQbfEodnpSd--gC1sMusgQKq5zALEL-wK7G0vcO3hsKACnggCa6MRTlnfe3_TYwOuEQK\"><br>Converting your blog post to podcast-ready audio and distributing your new show takes just a few minutes.<\/p>\n\n\n\n<p>Of course, if you want to create a podcast that highlights your actual speaking voice, you can record it by reading a transcript of your blog post, which will be imported directly into Anchor for easy access.<\/p>\n\n\n\n<p>You can get more creative, too, by using your blog as a jumping-off point to host an audio discussion about the blog topic. Or let your blog serve as inspiration for a more traditional podcast, where you host and interview guests, record scripted segments, and much more, in ways amplified by audio!<\/p>\n\n\n\n<h2><strong>Create a podcast today<\/strong><\/h2>\n\n\n\n<p>There are a number of different ways to turn your WordPress.com blog into a podcast. The amount of work it takes can be surprisingly minimal \u2014 or more hands-on if you like. Whether you just want to create an audio version of your blog, expand your blog concept to a different platform, or simply try your hand (and voice) at a new medium, there\u2019s a podcast structure for you. Most importantly, your written work means you\u2019re not starting from scratch.<\/p>\n\n\n\n<p>Here\u2019s a step-by-step guide for <a href=\"https:\/\/anchor.fm\/wordpressdotcom\">creating a podcast on Anchor<\/a> from your existing posts on WordPress.com:<\/p>\n\n\n\n<p class=\"has-text-align-center\"><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><\/iframe><\/span><\/p>\n\n\n\n<p>Be sure to create a new Anchor account to link with your WordPress.com account \u2014 existing Anchor accounts cannot be linked at this time. You can also <a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/en.support.wordpress.com\/create-anchor-podcast\">convert all of your newly published posts<\/a> on WordPress.com into podcasts as well.<\/p>\n\n\n\n<p>If you\u2019re looking for inspiration, a perfect example is <a href=\"https:\/\/thedesignair.net\/\">TheDesignAir<\/a>, whose blog covers aviation design and product news. Check out their <a href=\"https:\/\/open.spotify.com\/show\/5jaMKWS8K6vUm7PwpKipg7?si=V1eLRIqLRmyL7v2JNT6xCw\">text-to-speech podcast<\/a> with Anchor:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"embed-spotify\"><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>Ready to turn your blog into an Anchor podcast for free? <a href=\"http:\/\/anchor.fm\/wordpressdotcom\">Get started by creating a new Anchor account<\/a>. Happy podcasting!<\/p>\n",
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